Among 164 makers' products we track that are built with Next.js, here's what they chose for product analytics — each counted from a live-product source.
All-in-one platform or dedicated analytics tool. All-in-one platforms put event analytics next to session replay, feature flags and experiments, billed per product. Dedicated tools go deeper on funnels, retention and cohorts, with replay and flags added around them. Every option needs events wired into your code.
PostHog119
Mixpanel28
Amplitude22Counts are live products with a source, not market share; a product using two options counts in both.
PostHogAll-in-one platformBest forOne tool for analytics, session replay, feature flags, experiments and surveys, each with its own free monthly allowance.
Trade-offEvents tied to identified users cost several times more than anonymous ones past the free million; many products in one UI take time to learn.
119 of the 164 Next.js products here · free tier · open source
MixpanelDedicated analyticsBest forMature funnel, retention and cohort analysis on event data.
Trade-offThe free plan stops at 1 million events and 5 saved reports per user; group analytics and data pipelines are paid add-ons.
28 of the 164 Next.js products here
AmplitudeDedicated analyticsBest forFunnel, retention and cohort analysis, with session replay and experiments on every plan, including free.
Trade-offBuilt for larger product teams; many advanced features sit on custom-priced Growth and Enterprise plans.
22 of the 164 Next.js products here